Wednesday, October 29, 2014

The challenges for a market leader: Maggi

"How do you solve a problem like Maggi?"
Brand Equity: Oct 29 2014
http://bit.ly/VHS_Maggi


Sunday, October 12, 2014

bahu vs. kiranawala

How the bahu views the kiranawala. A seemingly far fetched but interesting viewpoint.
New book by Damodar Mall
http://www.amazon.in/gp/aw/d/8184003854

Wednesday, August 27, 2014

Resume writing

Thursday, July 3, 2014

United breaks guitars ; British loses sitars

This summary is not available. Please click here to view the post.

Friday, April 4, 2014

Social Media. From conversations to conversions

Moving from engagements and conversations to actual results in the form of conversions is the next logical and imperative step for marketers in the social media. 



From conversations to conversions | Business Line

Saturday, March 22, 2014

Lessons to be learned via ‘MOOC Mess’ at Coursera?

All is not well with MOOC - Massive Open Online Courses once thought to be a threat to traditional model of college education.

Abrupt closure of a course on Coursera raises many questions. 


Lessons to be learned via ‘MOOC Mess’ at Coursera? | GlobalHigherEd


It is ironical that this happened in a course on "Fundamentals of Higher Education".


Tuesday, March 18, 2014


From Design Taxi: with due acknowledgment to the designer Jessica Matthews.