Good old Landmaster

Learning through SSLANT

In a special school in New York, students are asked to follow the SSLANT routine when spoken to. (Quoted by Malcolm Gladwell in 'Outliers')
Smile
Sit up
Listen
Ask questions
Nod (active listening)
Track with your eyes.?

This is a good formula for any one-to-one communication.

A gem from Bernbach

" The  truth isn't truth until people believe you, and they can't believe you if they don't know what you're saying, and they can't know what you're saying if they don't listen to you, and they won't listen to you if you're not interesting, and you won't be interesting unless you say things imaginatively, originally, freshly".

 -William Bernbach (quoted by Luke Sullivan) 

Windows live- no longer live?

Perhaps windows is paying a price for its success. Windows has become so ubiquitous that we take it for granted. Only thinking of it when there are problems.
clichttp://mobile.nytimes.com/article?a=955094&f=111

The power of analytics

http://mobile.nytimes.com/article?a=955095&f=111

How Zuckerberg does it?

Today is Mark Zuckerberg's birthday. At 28, is Zukerberg grown up enough to lead a public company valued at $ 100 billion (it was a startup 8 years ago), asks NYT. It goes on to list his style and his advisors.

Reed Hasting CEO of Netflix, a Facebook board member on IPO

Donald E Graham, CEO Washington Post on Management

Sheryl Sandberg CEO Facebook - mentor on operations management and communications.

Marc Andreessen, co-founder Netscape, FB Board member on Management and Product design.

Matt Cohler, Benchmark Capital (former FB VP) on Team Building and Company culture

Reid Hoffman, Co-founder, LinkedIn, on scaling businesses and on China

Peter Thiel, Co-founder Paypal on Corporate Strategy and Economic Issues

Sean Parker, co-founder, Napster on Financial Structure

Jim Breyer, Accel Partners on Hiring and Operations

Bill Gates on Philanthropy.

Quotable quote: "He is a sponge terms of learning. He has a higher ask-to-talk ratio than anyone else I know".
" He is constatnly asking 'Why?' Why? Why?' and he has a very clear sense of what he is good at and somewhere between average and medicore at"

Original article at: http://nyti.ms/J4lRAh

Advice for CEO's

Management lessons for CEO's from a venture capitalist New York times. http://nyti.ms/J4fvkz.

Gamification of dieting of executives.

Gamification - applying game techniques and psychology to influence behaviour. Used by corporate to motivate them to choose healthy eating habits. http://mobile.nytimes.com/2012/05/13/business/an-ibm-computer-program-rewards-healthy-diets.xml

Patagonia clothing company Environmental Activism:

An outdoor clothing company that asks customers not to buy unless essential. Also encourages reduce, repair, reuse, recycle and reimagine.
Interesting Environmental activism. 


Patagonia - Environmentalism, Environmental Activism: Campaigns, Essays, Environmental Grants, Conservation Alliance, 1% For the Planet

Target knows who is pregnant: The power of retail data

http://www.nytimes.com/2012/02/19/magazine/shopping-habits.html?pagewanted=all&_r=0

A study on fakes

My students, Sharath, Chaitanya and Sujith picked up this fake Mango Bite

IMG00379-20120214-1014.jpg

A management professional's Valentines Day message

14 Ways an Economist Says I Love You.

Sales training on line

eLearning Group Group News | LinkedIn

Cheat Sheet for Socal Media

A 'Cheat sheet' for social media, including Twitter, Facebook, You Tube, Google + etc.

Briefly explains what they are, how to get started and the Pros and Cons of each.

A handy guide to the newbies and senior citizens.

Click for the sheet

Need a Cheat Sheet for Socal Media? | Search Engine Journal

Partnership with UPS enabled Toshiba to speed up laptop repair service - Business Today

Partnership with UPS enabled Toshiba to speed up laptop repair service - Business Today

Marketing Mollywood

Malayalam moviedom becoming marketing savvy: http://bit.ly/wOSfjA

The way cookie crumbles

A biscuit company with Australian parentage has introduced a cookie called, 'Doosra' (see pic). Can we now expect an English company to introduce 'teesra'.